Ford Motor Co said late Tuesday it appointed a new head of its China operations to help turn around flagging sales in the world’s largest auto market and fill a post vacated when the firm’s previous China head abruptly stepped down in January.
The U.S. carmaker said in a statement that Anning Chen, a former executive at the firm, would become the new CEO and president of Ford China.
Ford China would also be elevated to become a stand-alone business unit, reporting directly to global headquarters, the company said.
In the statement, Ford also announced:
- Plans to increase local production for Ford and Lincoln;
- Details on significant investments in China-led engineering and r&d;
- The creation of a new single sales and service channel;
- A new joint venture with Zotye for a new line of small battery-electric vehicles;
- A strategic alliances with Baidu and Alibaba to explore areas of cooperation in AI, connectivity and digital marketing.
Reuters and Automotive News staff contributed to this report.