Ford announces new CEO for China, several restructuring moves

Ford Motor Co said late Tuesday it appointed a new head of its China operations to help turn around flagging sales in the world’s largest auto market and fill a post vacated when the firm’s previous China head abruptly stepped down in January.

The U.S. carmaker said in a statement that Anning Chen, a former executive at the firm, would become the new CEO and president of Ford China.

Ford China would also be elevated to become a stand-alone business unit, reporting directly to global headquarters, the company said. 

In the statement, Ford also announced:

  • Plans to increase local production for Ford and Lincoln;
  • Details on significant investments in China-led engineering and r&d;
  • The creation of a new single sales and service channel;
  • A new joint venture with Zotye for a new line of small battery-electric vehicles;
  • A strategic alliances with Baidu and Alibaba to explore areas of cooperation in AI, connectivity and digital marketing.

Reuters and Automotive News staff contributed to this report.

Be the first to comment

Leave a Reply

Your email address will not be published.